I co-founded IDENTITY AFRICA, a full-service advertising agency in Kigali, Rwanda. Our primary focus was on delivering Social Marketing, IEC, and BCC materials. (IEC: Information, Education, and Communications and BCC: Behavior Change Communications)
We managed five of the largest brands in Rwanda for PSI, the largest NGO in Rwanda. These included two condoms, malaria medication, birth control, and water treatment. Tens of millions a year were spent on marketing, blanketing the country.
CLICK HERE TO SEE MY SOCIAL MARKETING WORK IN AFRICA
DAJA Salon & Spa
PROJECT
Website design and development with photography for a hair salon and spa in the Park Hyatt hotel.
ROLES
Creative Direction, Copywriting, UI/UX Design, Web Design, Photographer
