I co-founded IDENTITY AFRICA, a full-service advertising agency in Kigali, Rwanda. Our primary focus was on delivering Social Marketing, IEC, and BCC materials. (IEC: Information, Education, and Communications and BCC: Behavior Change Communications)
We managed five of the largest brands in Rwanda for PSI, the largest NGO in Rwanda. These included two condoms, malaria medication, birth control, and water treatment. Tens of millions a year were spent on marketing, blanketing the country.
CLICK HERE TO SEE MY SOCIAL MARKETING WORK IN AFRICA
Luxury Safari
PROJECT
Organized, user-friendly, and feature-packed UI, UX, and website design for a package heavy luxury safari tour company.
ROLES
Creative Direction, Copywriting, UI/UX Design, Web Design, Print Design
